M atthew Hopkinson is a Co-Founder of Didobi and has over 20 year’s experience of working within market leading data businesses within the UK.

He is a well-respected and trusted commentator on UK retailing and its places. He is a regular contributor to national and trade media outlets including the BBC, FT, Sky, The Guardian, The Times, Daily Telegraph, The Scotsman, Retail Week, Drapers, Estates Gazette, Property Week and more niche publications such as The Baker, DIY Weekly and Boughton’s Coffee House. In 2013, he was a co-author of The Grimsey Review – An Alternative Future For The High Street. He also co-authored Grimsey Review 2 which was published in the Summer of 2018. In 2018 he created and led the first Creating Better Towns Masterclass for the Local Government Association and a published an aide-memoire to support towns.

From 2009 to 2017 he was a director at The Local Data Company where he established it as the UK’s leading data and insights company in the retail property sector. He grew revenues by over 500% and helped the company win many high-profile clients including Experian, CACI, O2, British Land, NewRiver, Land Securities, Manchester City Council, Superdrug, Pizza Hut, PwC, Deloitte, Lloyds Bank, Metro Bank, Barclays, Morgan Stanley, Nationwide and UBS. During this time, the company achieved a 94% renewal rate in business and established itself as a go to’ source for independent data and analytics through its cutting edge online dashboards and reports. In partnership with Morgan Stanley he built the UK’s first Location Health Index on over 3,000 locations.

From 2003 to 2008 he was the Operations Director for CoStar Group in the UK where he led the expansion of the research team and integration of the technology platforms with the US parent. During this time, he was involved in several acquisitions including Propex, Scottish Property Network and Grecam (Paris). He worked for FOCUS (Property Intelligence) from 1997 to 2003 where he started as a sales executive and became the operations director. Prior to this he was an Infantry officer serving with the Queen’s Own Highlanders and Royal Marines from 1990 to 1997.

Matthew is a Visiting Professor at University College London and sits on the Research Advisory Board of Nottingham Business School. He is a strategic adviser to Emu Analytics, a leading data science software company and is a volunteer business mentor for the The Prince’s Trust in the East Midlands. He is a regular speaker, panellist and chair at industry events.

Born in 1968, Matthew was educated at Stonyhurst College, Lancashire, the University of Aberdeen where he graduated with an MA(Hons) in Political Studies and the Royal Military Academy Sandhurst.

To contact Matthew email matthewh@didobi.com

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